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Duck Club Bourbon has started showing up on shelves across Arkansas, marking the first wave of distribution for one of the newest lifestyle-driven whiskey brands to enter the bourbon scene. For Arkansas bourbon hunters, outdoorsmen, and Riley Green fans, this release brings a fresh blend with a strong story — and a growing buzz.
Below is a deep dive into what Duck Club Bourbon is, who created it, how it’s made, what expressions are hitting Arkansas, and why this launch is getting attention nationwide.

Duck Club Bourbon is a new whiskey brand created by country music star Riley Green in partnership with Morningside Brands, a whiskey company focused on premium, lifestyle-driven spirits.
Launched in late 2025, Duck Club Bourbon pays homage to:
The brand is marketed as “authentic whiskey for those who feel at home in the wild,” blending country-music culture with hunting heritage — a combination that resonates strongly across Arkansas.
Duck Club was built around three pillars:
Riley Green grew up in a hunting family and has long been involved in conservation, duck clubs, and outdoor sporting culture. The bourbon line extends his personal brand — one built around small-town values, hunting camps, and modern country lifestyle.
Duck Club Bourbon promotes respecting and protecting North America’s wetlands. Their branding references:
This positioning makes Duck Club unique among celebrity bourbons, placing it firmly within an outdoorsman identity rather than pure entertainment branding.
Rather than hiding the blend, Duck Club openly shares mash bills and sourcing locations — something bourbon drinkers increasingly value.
The transparency also reinforces the brand philosophy of honesty, heritage, and authenticity.
The standard Duck Club Bourbon (the bottle most likely to appear in Arkansas stores first) is a 92-proof blend of straight bourbons:
The result is a balanced, campfire-friendly bourbon that appeals to both new bourbon drinkers and seasoned collectors looking for a smooth everyday pour.
In addition to the flagship release, some Arkansas stores are starting to receive the High Brass 110-proof expression, a more robust blend featuring:
High Brass is positioned as the “serious bourbon drinker” option — one that still matches the outdoor heritage theme but brings more punch to the glass.
When Duck Club officially launched, it selected seven initial rollout states:
Arkansas’s inclusion is no surprise — the state has:
Over the past week, retailers in Little Rock, Central Arkansas, and Northwest Arkansas have begun receiving initial shipments.
This puts Duck Club in the competitive “value premium” segment alongside brands like Wild Turkey 101, Chattanooga Whiskey 91/111, and Four Roses Small Batch.
This is one celebrity-backed bourbon that isn’t simply a name slapped on a bottle — the story, theme, and flavor profile align well with its target audience.
Duck Club Bourbon is officially here in Arkansas, and bourbon hunters can expect to see both the flagship 92-proof and High Brass 110-proof bottles showing up in more stores throughout November and December.
With its outdoors-focused story, transparent blending, and connection to Riley Green, Duck Club is poised to become a popular choice across the state — especially as hunting season ramps up.